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What noise does a good thing do?

Paolo Brunelli. Ice cream maker, chocolate, manipulator of sweet foods.

An all -round artist, capable of exciting with every creation.

What noise does a good thing do?
Paolo Brunelli

50 Top Italy Pastry shop 2022
Paolo Brunelli 2nd Top ice cream 2022

I live a passage age, I no longer believe in generational clashes, I commit myself to doing good things.
A ice cream that relaunches memories, a satisfaction chocolate.
My work is changing and there are no paternities to claim.
There is a story, there is experimentation, there is a desire for exploration, there is a past that is made of many experiences, many help, many awards, many supports. And there is a future, which is already now.

Each season of each year has been characterized by important news.
The idea has always been to bring elements characterizing to its menu enriching and subtracting tastes without eliminating the most significant ones.

Give today too. This is the meaning of a purely application work in the world of ice cream shop. The juniper that triggers at every change of season in the hope of finding the taste of the year is not enough.
Continuous experiments are needed to renew themselves.

Gelato needs dignity and consideration.

It is not eaten only in summer, it is no longer a childish food. Exactly as chocolate is constantly looking for and it demands more and more, a continuous emotion. It is clear that many professionals like me have started a sort of gender battle for ice cream, a real exploration in search of raw materials of excellence, healthy combinations, elimination of the superfluous for a cleaner as possible. This clearly leads to the revaluation of costs, to the downsizing of now overcome concepts that led to think that a ice cream shop, which, even chocolate, can be created and maintained with an economic outlay contained. It is not so, absolutely not. We do the best and use the best and to do it it takes investments, research, honesty and time. Good things make a certain noise, as we show you in these pages, emit a certain sound, awaken memories and have a much higher price than foods from industrial chains.

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